Publishing Poynters

Book and Information-Marketing News and Ideas from Dan Poynter. February 1, 2003. Copyright Para Publishing. ISSN: 1530-5694. Published continually since 1986. Circ: more than 15,000. F-R-E-E We don't accept advertising. We don't share your email address. DanPoynter@ParaPublishing.com; http://ParaPub.com; 800-PARAPUB For the Small Print, scroll to end.

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IN THIS ISSUE

1. ParaNews
2. ParaTips
3. ParaResources
4. ParaThoughts
5. ParaFreebies
6. ParaCalendar
7. ParaHumor

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ParaNews

A. BOWKER BUYS PUBEASY. R.R. Bowker, has acquired the PubEasy online book ordering system from Vista International. See
http://www.onlinepublishingnews.com/htm/n20030212.728120.htm

B. PUBLISHERS FIND GOLD IN REPRINTING THE CLASSICS. See
http://www.nytimes.com/2003/02/10/business/media/10BOOK.html?
ex=1046323771&ei=1&en=ad3adb1600faba9f

C. OPRAH REVIVES BOOK CLUB – sort of. See
http://www.usatoday.com/life/books/news/2003-02-26-oprah-club_x.htm

D. MICROSOFT READIES INFORMATION RIGHTS MANAGER FOR OFFICE 2003. See
http://www.microsoft-watch.com/article2/0,4248,899456,00.asp

E. MARTY GILLILAND, formerly with Central Plains is now the west coast sales representative for United Graphics, Inc. BTW, United did a superb job on Successful Nonfiction for Para Publishing. See ParaThoughts, below. Marty can be reached at 503-657-5915, catg@attbi.com

F. THE NEXT VERSION OF MICROSOFT'S PRODUCTIVITY SUITE is likely to be known as Office 2003 when it enters its second beta next
month. http://update.informationweek.com/cgi-bin4/flo/y/eKql0EOkjX0V20BsP50AM

G. POYNTER EXPANDS SPEAKING PROGRAMS; INCREASES TRAVEL. Dan's New Book Model (Books 101) has been thrilling writers and new publishers for a couple of years. Now Dan has a new 3-4 hour program on book promotion. Books 201 is designed for published authors and publishers. Dan has nearly 20 programs and keynotes on book writing, publishing and promoting. See http://parapub.com/speaking

BOOKS 101: Los Angeles, Long Beach, Fort Lauderdale, Denver, Fresno, Santa Monica, Cocoa Beach, Atlanta, Pine Mountain, Rochester, Tampa, Albany, San Francisco, Chemainus, BC, Chicago, Santa Barbara, Washington, DC, Stamford, Cape Cod, Houston, Universal City, Metairie and New Zealand.

BOOKS 201: Los Angeles, Atlanta, Santa Fe, San Diego, Orlando, Kalamazoo, Tampa, Seattle, San Diego, Santa Barbara and Valley Forge.

See the ParaCalendar, below.

Showing people how to write, publish and promote their books—
one presentation at a time.

H. eBOOK TO BECOME A FILM. The Stephen King ghost story novella Riding the Bullet, which was released as an e-book three years ago, is being turned into a feature film.

I. AOL, MICROSOFT UNLEASH LAWYERS ON SPAMMERS. America Online and Microsoft are sending lawyers after spammers, with AOL seeking tough anti-spam legislation and Microsoft filing a lawsuit against unnamed defendants. See
http://www.internetweek.com/security02/showArticle.jhtml?articleID=6900409

J. PMA ESTABLISHES BOOK DONATION PROJECT. The Publishers Marketing Association plans to collect and distribute 1,000,000 remainder and overstock books to community literacy programs nationwide.

PMA will establish a web page on which you can list your available titles. Qualified not-for-profits, who have signed an agreement with PMA that controls donation of the books exclusively to literacy programs, will "shop" on the web page. When they make a selection, participating publishers will receive an "order" for carton quantities (to make it easy) and will be reimbursed for all freight costs (The exact mechanism is still to be worked out.) Already Prison administrators, Rotary clubs, Native American Nations and regional literacy groups have enthusiastically asked to participate.

Right now PMA need answers to two quick questions.

1. Approximately how many return/overstock units do you have sitting around that you would be willing to contribute to this project?
2. Approximately how many different titles are included in this total?

Send your answers to jan@pma-online.org

K. IS THE INTERNET SALES TAX LEGAL? See
http://www.pcmag.com/article2/0,4149,901639,00.asp
and in California . . .
http://www.crn.com/sections/BreakingNews/dailyarchives.asp?ArticleID=40224

L. DISPLAY OPPORTUNITY FOR PUBLISHERS. Get both face-out display of your titles and handout of promotional materials in the FPA booth at the Florida Library Association show, Apr. 22-25 in Orlando, FL. Individual participating publishers may show their titles at the FPA-member rate of $50/title (a $10 per-title savings). For more details, see http://www.flbookpub.org/serv01.html or reply by email to FPAbooks@aol.com and request either a fax (be sure to leave your fax number) or PDF file of the display information. Deadline for receipt of materials is April 18.

M. NIGERIAN SLAIN OVER EMAIL SCAM. See
http://www.wired.com/news/culture/0,1284,57760,00.html

N. IS SPAMARREST SPAMMING? Markus Allen, the Internet marketing guru, thinks so. He says "If you're a SpamArrest member, I might have some really bad news for you. About 10 days ago, this spam-blocking service blasted a pitch for their spam-reduction service. It was emailed to your friends, family, and colleagues. And the really bad news is they got those private email addresses from your email inbox -- with your permission! And get this... some of your savvy techie friends might figure out that you're the source of the spam!" See
http://static.samspade.org/spamarrest.html

See Markus Allen's $10,000 Marketing Tip of the Day http://www.markusallen.org/

O. IS GOOGLE COLLECTING INFORMATION ON YOU? See
http://www.pcmag.com/article2/0,4149,904096,00.asp

==> SEND YOUR NEWS ITEMS to DanPoynter@ParaPublishing.com

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Many first-time authors are not concerned about the advance or royalties, they want the notoriety. They get smarter on their second book and look for the money. —Dan Poynter

A. MR SELF-PUBLISHING'S NOTEBOOK is a collection of all the materials from (this) Publishing Poynters newsletter. You will discover 245 pages of book tips, resources, Freebies and humor. On a CD in MS-Word and PDF (can be read by both the PC and the Mac), items are easy to find and the links to Web sites are live. I figured that since I refer to these notes constantly, other authors and publishers would find them useful too. See
http://parapub.com/getpage.cfm?file=products.html
and scroll down.

Just $19.95 Grab your credit card and contact Para Publishing. Send your cc numbers and billing address to Info@ParaPublishing.com or call 1-800-PARAPUB (M-F, 9-5).

B. BOOK PROMOTION WORKSHOPS IN SANTA BARBARA are at Dan Poynter's home-office.

The next workshop will be on July 19-20. For more information on this $695 event ($495 for the second person from the same company), see
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=29919080
Or call 800-PARAPUB.

C. TO CHANGE YOUR SUBSCRIPTION ADDRESS to this ezine, please go to
/getpage.cfm?file=/news.html. To recommend this ezine to another writer or publisher, simply forward the entire newsletter. He or she will thank you.

D. PEER REVIEW. We get our newsletter material from many sources. Occasionally, we get it wrong--or not quite right. Our readers let us know and then we correct the master newsletter before it is posted to our Web site. Thank you for your help. See back issues at
/getpage.cfm?file=/news.html

E. SEE HOW eBOOKS ARE SOLD. The Self-Publishing Manual, Writing Nonfiction and Successful Nonfiction are available for just $5.95 in electronic download from CyclopsMedia.com. Now you can have a fully searchable edition of these bestsellers. http://www.cyclopsmedia.com/v3/catalog_writing.html
The first chapters are F-R-E-E. Visit the site and see how eBooks are sold.

F. HELP DAN POYNTER TO HELP OTHERS TO MAKE A DIFFERENCE AND MAKE A LIVING WITH A BOOK. Dan is bringing his book writing-publishing-promoting message to groups of writers, publishers and professional speakers. Now he wants to approach other people with a book inside them: consultants, coaches, mentors, professionals, clergy, and businesspeople. Contact Dan if you know of a group that would profit from his programs. DanPoynter@ParaPublishing.com

G. THE NEW BOOK MODEL SLIDE SHOW. Now you can get Dan Poynter's complete New Book Model slide show. Dan is criss-crossing North America to educate and thrill audiences on ways to use pioneering techniques and innovative technology to write, produce and promote books. More than 140 powerful slides on CD in PowerPoint.
NBM-PPT, ISBN 1-56860-081-X, $19.95 See
http://parapub.com/getpage.cfm?file=products.html
and scroll down.

Just $19.95 plus $2 for airmail shipping (plus $1.55 sales tax to addresses in California.) Grab your credit card and contact Para Publishing. Send your cc numbers and billing address to Info@ParaPublishing.com or call 1-800-PARAPUB (M-F, 9-5).

H. DAN POYNTER IS Mr SELF-PUBLISHING and one of his new URLs is
http://MrSelfPublishing.com. Click on it.

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ParaTips

A. CHEAPER PCIP. Now that Quality Books has raised their price for a CIP data block to $150, another firm will do it for $50. See
http://www.cassidycat.com/PublisherCIP.htm
--Thanks to Rich Hamilton for this tip.

B. RID YOURSELF OF SPYWARE. There is spyware on your computer. See http://lavasoft.element5.com. At http://lavasoft.element5.com/support/download, you can download free software (PC only) that will get rid of spyware, adware and scumware. You'll be amazed by all the trash that has infested your computer without your consent.
--Ken Leebow, Leebow@300Incredible.com

C. TEST YOUR BOOK TITLE. The Title to a book is the headline that gets the attention of the public. Marketing experts all agree that you must test your headline to increase its pulling power. You can test up to 10 headlines at a time and have the focus group vote on which ones they feel are more effectively written.
http://www.headlines2go.com
and
http://parapub.com/getpage.cfm?file=resource/writing.html

D. IF YOUR SPELLING-CHECKER FAILS TO FLAG A MISSPELLED WORD, you may have accidentally added it to your Custom Dictionary. To remove (or add) words, go to Tools\Options\ Spelling & Grammar\Custom Dictionaries. Select the dictionary you wish to modify and click Modify to bring up a dialog box in which you can remove (or add) words.

E. POP-UP BLOCKING TIPS FROM HP. See
http://www.homeandoffice.hp.com/hho/us/eng/desktop_popup.html

F. THE PEAK MAILING MONTHS are January, September and October. The least trafficked months are June, July and December according to the Direct Marketing Association as reported in TargetOnLine.com

G. EMAIL ADDRESSES CHANGE AT THE RATE OF 31% ANNUALLY according to a study by NFO Worldgroup. Reasons for changing addresses were switching ISPs, leaving jobs and changing to avoid spam. On the average people register their email addresses with 12 web sites and newsletters; they notify just six when they change their address. Twenty-two percent do not notify anyone of a change.
--Paul Barbagallo in TargetOnLine.com

==> SHARE YOUR TIP. Send it to DanPoynter@ParaPublishing.com

If a manuscript is in critical condition—beyond First Aid, don’t contact an editor. Call a book doctor. —Dan Poynter

A. BOOKSTORES ARE A LOUSY PLACE TO SELL BOOKS. Go into a bookstore and look around. How many people came in to buy a book on skydiving? Now visit a parachute store. How many are interested in a book on skydiving? There are many places to sell books besides bookstore. They are easier to reach, much more lucrative and a lot more fun. To start
Thinking Outside of the Book (trade), See
http://parapub.com/getpage.cfm?file=resource/promote.html

B. WHAT CAN THE PUBLISHERS MARKETING ASSOCIATION DO FOR YOU? See
http://www.pma-online.org/membonly.cfm
http://www.pma-online.org/memben.cfm

C. WANT TO RESELL DAN POYNTERS BOOKS AND OTHER PRODUCTS? See
http://parapub.com/getpage.cfm?file=/resale.html

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ParaResources

A. MORE STATS. Last edition, we had a special section on book-industry and other statistics. You probably printed out the section. Add this resource to your file. See
http://www.lib.umich.edu/govdocs/stats.html
--Thanks to Ellen Metter, http://www.cheerfullychildless.com

B. GET INTO NEWSPAPERS AND MAGAZINES. Learn about articles before they are written. Dan Janal will supply you with target leads on the subjects you select. Then you can contact the editor or freelancer to help him or her with the article. Dan@prLeads.com, http://www.prLeads.com

C. USATODAY BESTSELLER LIST. See
http://www.usatoday.com/life/books/top-50.htm

D. WHAT IS SELLING? The top 10 hottest products auctioned on the popular eBay auction site is updated daily at:
http://www.directsalesmarketingonline.com/ebay/hotitems.php
(Warning: This Web site has 4 exit popups.)
--Markus Allen, http://www.markusallen.org/

==> SHARE YOUR RESOURCE. Send it to DanPoynter@ParaPublishing.com

If a reader does not understand a paragraph, do not blame the customer. —Dan Poynter

A. BOOK PROMOTION MAILING LISTS. Magazines, newsletters and other places to send review copies and news releases. See
http://parapub.com/maillist.cfm

B. NEED SOMEONE TO WRITE ADS OR NEWS RELEASES? See the Supplier List at
http://parapub.com/supplier.cfm?

C. NEED SOMEONE TO DESIGN AN AUDIO OR VIDEO PACKAGE? See the Supplier List at
http://parapub.com/supplier.cfm?

D. NEED A BAR CODE? See the Supplier List at
http://parapub.com/supplier.cfm?

E. NEED SOMEONE TO DESIGN, TYPESET AND LAYOUT YOUR BOOK? See the Supplier List at
http://parapub.com/supplier.cfm?

F. NEED A BROCHURE PRINTER? See the Supplier List at
http://parapub.com/supplier.cfm?

G. NEED A CONSULTANT ON BOOK PUBLISHING AND PROMOTING? See the Supplier List at
http://parapub.com/supplier.cfm?

H. NEED A COVER DESIGNER? See the Supplier List at
http://parapub.com/supplier.cfm?

I. NEED AN EDITOR OR PROOFREADER? See the Supplier List at
http://parapub.com/supplier.cfm?

J. NEED SOMEONE TO TAKE YOUR BOOK TO TRADESHOWS? See the exhibitor services on the Supplier List at
http://parapub.com/supplier.cfm?

K. NEED A FULFILLMENT SERVICE? See the Supplier List at
http://parapub.com/supplier.cfm?

L. NEED A GHOSTWRITER? See the Supplier List at
http://parapub.com/supplier.cfm?

M. NEED LEGAL HELP? See Lawyers on the Supplier List at
http://parapub.com/supplier.cfm? And
http://parapub.com/accessreport.cfm?report=113&refpage=business.html&userid=44388803

N. NEED SOMEONE TO EVALUATE YOUR MANUSCRIPT? See the Supplier List at
http://parapub.com/supplier.cfm?

O. NEED SOMEONE TO HELP YOU WITH BOOK MARKETING AND PROMOTION? See the Supplier List at
http://parapub.com/supplier.cfm?

P. NEED A BOOK PRINTER? See the Supplier List at
http://parapub.com/supplier.cfm?

Q. NEED SOMEONE TO GET YOU ON RADIO AND TV? See the Supplier List at
http://parapub.com/supplier.cfm?

R. NEED RADIO AND TV COACHING? See the Supplier List at
http://parapub.com/supplier.cfm?

S. WANT TO BREAK INTO PROFESSIONAL SPEAKING? SEE
http://parapub.com/supplier.cfm?

T. WANT TO MAKE A VIRTUAL (ONLINE) BOOK TOUR? See the Supplier List at
http://parapub.com/supplier.cfm?

U. WANT TO LEARN ABOUT BOOK PROMOTION AT A WORKSHOP? See the Supplier List at
http://parapub.com/supplier.cfm?

V. WANT A WEB SITE DESIGNED OR PROMOTED? See the Supplier List at
http://parapub.com/supplier.cfm?

W. WHERE IS DAN POYNTER? Find out when he will be speaking in your area. See
http://parapub.com/calendar.cfm?

X. WHO IS DAN POYNTER? SEE
http://parapub.com/getpage.cfm?file=/about.html

Y. GET A COMPLETE LIST OF DAN POYNTER'S BOOKS, REPORTS, DISKS, AND TAPES. See
http://parapub.com/getpage.cfm?file=products.html

Z. WHY PRINT AND MAIL MEDIA (PRESS) KITS? Save time and money, put your kit on your web site instead. For an example, see:
http://parapub.com/getpage.cfm?file=pressroom/pressroom.html

AA. BOOK PROMOTION WORKSHOPS IN SANTA BARBARA. Come to Dan's home-office to learn about book marketing with a small class of just 23 eager publishers. See
http://parapub.com/getpage.cfm?file=resource/edutrain.html
(scroll down)

BB. BOOK FULFILLMENT IS EXPENSIVE AND TIME-CONSUMING. John Huenefeld says shipping books costs 7% to 14% of sales depending upon whether most of the books go out in single packages or by the carton. See
http://parapub.com/getpage.cfm?file=resource/fulfill.html

CC. BOOK PRODUCTION. Discover what you need to know on:
--Prepress: book design, typesetting & layout
--Printing and Printers: pBooks.
--Electronic books: eBooks, dBooks & aBooks.
See
http://parapub.com/getpage.cfm?file=resource/produce.html

DD. WANT DAN TO COME TO SPEAK TO YOUR GROUP? See
http://parapub.com/getpage.cfm?file=/speaking/online_form.html

EE. THE NEW BOOK MODEL. There is a faster, easier and cheaper way to produce a book today. See
http://parapub.com/getpage.cfm?file=newbook.html
Listen to Dan Poynter being interviewed on The New Book Model. Go to
http://parapub.com/getpage.cfm?file=/homepage.html
And scroll down to "On Air".

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ParaThoughts

USE HUMOR
Humor, like a story, makes your point and makes it memorable.

Occasional humor can make your writing more fun to read, but humor is one of the most difficult writing forms to master.

Harold Stephens made a jeep trip across Russia and ended up in jail; Milt Machlin, editor of Argosy magazine, wanted the story. When Machlin rejected the submission as “too heavy,” Stephens explained that the experience “wasn’t much fun.”

Machlin said, “Tell me about it.” Stephens described the arrest. He was told to strip down to his drawers. A woman interpreter was present when they told him to take off the underwear too. Stephens objected and she said, “Never mind, I’m married.”

Machlin smiled and said “Write it up.” Stephens learned to laugh at himself and Machlin bought a dozen articles from him after that. Now Stephens uses humor in his books.
http://www.northcoast.com/~wolfen

Humor has two basic parts, the set-up and the punch line. In a book, your text is the set-up. All you have to do is see the humor in it. Humor is more effective when the punch line is a complete surprise; try to catch your reader off guard.

Your readers may even think you are a fun person.

“Humor is the secret weapon of the nonfiction writer. It is secret because so few writers realize that it is often their best tool—and sometimes their only tool—for making an important point.”
—William K. Zinsser, author, On Writing Well.

(Excerpted from Successful Nonfiction by Dan Poynter.
For 108 more inspirational tips, See
http://parapub.com/getpage.cfm?file=/resource/writing.html
Scroll down to SUCCESSFUL NONFICTION: Tips & Inspiration for Getting Published by Dan Poynter. This is a gift book for the writer within or the writer in your life. It might be described as Life's Little Instruction Book meets Chicken Soup for the Writer's Soul. Each page hits you right in the thought process with a tip, an explanation, an illustrative story and a writing quotation. All writers will find this book informative, insightful and fun. "Bet you can't read just one."
You will discover: 38 Tips on how to write, 11 Tips on why you should write, 4 Tips on why your writing project should be a book, 21 Tips on what to write, 7 Tips on doing research, 9 Tips for building your book, 3 Tips on Copyright, 10 Tips for finding the right agent or publisher, 6 Tips on book promotion, And much, much more.
Successful Nonfiction is a beautiful book. The soft cover book has gold stamping, embossing, French flaps, end sheets and a matte finish. It is a book as an "art form".
ISBN 978-1-56860-061-1. Softcover book, 5.5 x 8.5, 144-pages. $14.95
For a review, see
http://www.compulsivereader.com/html/modules.php?op=modload&name=News&file=article&sid=374

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ParaFreebies

A. F-R-E-E Writing/Promotion Tip of the Month. To subscribe just write "Yes tip of the month" in subject line to Judy Cullins at Judy@bookcoaching.com .

B. F-R-E-E book publishing newsletter from BooksJustBooks. See
http://publishingbasics.com/current/

C. Get five free excerpts from Bob Baker's new book, "Unleash the Artist Within," by e-mail autorespopnder. It shows writers and other creative people how to get exposure, attract fans and earn more money doing what they love. Just send a blank e-mail to:
unleash@freeautobot.com

D. NINE HINTS FOR TRAVEL WRITERS and Those That Want to Learn Travel Writing is downloadable F-R-E-E from http://www.easyselfpromotion.com/travel/

E. WRITER'S ROUNDTABLE RADIO SHOW at
http://www.wsradio.com/index.asp continues to inform listeners about the art, craft, and business of writing. From the writing process to getting an agent, from the benefits of self-publishing to publishing through conventional channels, we discuss it all. It's a great F-R-E-E resource for all writers and small press publishers. Aired live 9:00 - 11:00 a.m. Pacific Time every Wednesday.
--Antoinette Kuritz, Tel: 858-467-1978

F. CHECKLIST FOR STARTING A NEW BUSINESS, F-R-E-E from Office Depot. See
http://www.officedepot.com/BusinessTools/Tools/
strtch_m.asp?SID=DE7L02GGL9RT9GCVKTSG4BDBQKUF6T93&PP=502

==> SHARE YOUR FREEBIE. Send it to DanPoynter@ParaPublishing.com

If the larger publishers are doing so well, why do they require writers to send return postage with their manuscripts? —Dan Poynter

A. FOR LOTS OF F-R-E-E STUFF, see Freebies Magazine
http://www.Freebies.com

B. 20-PAGE HANDOUT FROM DAN'S NEW BOOK MODEL PRESENTATIONS. A $20.00 value. F-R-E-E. See
http://parapub.com/getpage.cfm?file=/speaking/handout_nbm.html

C. LIST YOUR BOOK(S) F-R-E-E ON THE PARA PUBLISHING WEB SITE. See
http://parapub.com/successstories.cfm

D. INFORMATION ON SETTING UP AND RUNNING YOUR PUBLISHING BUSINESS - F-R-E-E. See
http://parapub.com/getpage.cfm?file=resource/business.html

E. INFORMATION KITS ON SPECIFIC ASPECTS OF BOOKS – F-R-E-E. Each kit consists of more than eight pages of details, tips and resources. Each is geared to a level of The New Book Model.

=> Researching and Writing
=> Producing printed books, eBooks & dBooks.
=> Marketing, promoting & distributing.
See
http://parapub.com/getpage.cfm?file=/infokit.html

F. BOOK PROMOTION NEWSLETTER – F-R-E-E. Tell your writing and publishing friends about this ezine. Just forward the entire newsletter to them. See
http://parapub.com/getpage.cfm?file=/news.html

G. BOOK WRITING TIPS - F-R-E-E. See
http://parapub.com/getpage.cfm?file=resource/writing.html

H. MORE F-R-E-E STUFF. See
http://www.CoolSavings.com

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ParaCalendar

A. Dan Poynter is circling the world to show people how to make a difference and make a living through their books. He shares two major programs and many smaller ones.

1. BOOKS 101: THE NEW BOOK MODEL: how to approach agents, publishers and self-publish all at the same time. He will show you how to use innovative techniques and leading-edge technology to write your books faster, produce your books for less and promote your books more effectively. He makes writing, publishing and promoting books easy, profitable and fun. See The New Book Model at
/getpage.cfm?file=newbook.html

Complete with 145 action-packed PowerPoint slides and a dynamite 20-page handout.

2. BOOKS 201: BOOK PROMOTING, MARKETING & DISTRIBUTING. The advanced course on selling books. If you are a publisher or published author, this power-packed intensive will accelerate your sales, propel your book up the charts and assure your future.

You will discover how to use innovative techniques and pioneering technology to promote your book. Dan will share the secrets of non-traditional book sales, electronic promotion and promoting with articles. Automating your promotion will save you time and money. See http://parapub.com/speaking

Complete with 110 action-packed PowerPoint slides and a dynamite 20-page handout.

Dan Poynter's seminars have been featured on CNN, his books have been pictured in The Wall Street Journal, and his story has been told in U.S. News & World Report. The media comes to Dan because he is the leading authority on book writing, producing, marketing, promoting and distributing. The author of more than 100 books and revisions and more than 500 magazine articles on publishing, he is one of the industry's most energetic, experienced and respected leaders.

Dan also speaks on parachutes and skydiving.

For more information, get in touch with the Contact person and see the host's Website

ALSO SEE THE CALENDAR ON OUR WEBSITE: http://parapub.com/calendar.cfm?

Writing a book is a creative act. Selling a book is a business. A finished book is a product. —Dan Poynter

2003

March 4: LOS ANGELES. Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter at the Learning Annex. Books 101: The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677.
http://www.LearningAnnex.com

March 6: LONG BEACH, California. Professional Coaches & Mentors Assn. Books 101: The full four-hour New Book Model Program. Renaissance Hotel. FMI: Frumi Barr. 949-729-1577. ceoCoach@Frumi.com

March 8: FORT LAUDERDALE. Florida Speakers Association. Books 101: The full New Book Model program and more. Fmi: George Chiswick, 561-630-7766; info@Florida-Speakers.org http://www.Florida-Speakers.org

March 21: DENVER, Colorado. Dan Poynter shares several new programs. On the same program: Bud Gardner on the Craft of Writing. Fmi: Judith Briles, 800-594-0800, DrJBriles@aol.com, http://www.cipabooks.com/

March 28: FRESNO. The WIN-WIN Writers Conference. Fresno, California. Section One of the New Book Model on writing. Stephen Blake Mettee, 559-876-2170. sbm12@csufresno.edu

March 29: LOS ANGELES. Part One of The New Book Model on product creation (writing your book). Mark Victor Hansen's MEGA Book Marketing Seminar. The event runs 28-30 March. Fmi: Lisa Williams: LisaW@MarkVictorHansen.com, (949) 764-2640 Ext 1. See web site for details. http://www.megabookmarketing.com/ This will be Dan's fourth appearance at this event.

April 1: SANTA MONICA, CA. National Nurses in Business Association. Writing & Publishing Nonfiction, a seminar by Dan Poynter. Books 101:The full New Book Model program. 6:27-10:00 pm. $69. See web site for details and contact Patricia Ann Bemis, RN CEN, bemis@nnba.net, http://www.nnba.net

April 5: COCOA BEACH. Space Coast Writers Guild, Cocoa Beach, Florida. Books 101: The full four-hour New Book Model program. Fmi: Joyce Henderson, JEHwriter@cfl.rr.com

April 12: NSA-LOS ANGELES. Books 101: Turning Speeches into Books. The full four-hour New Book Model program. Contact Lynda Curtin, 818-507-6055; OppThinker@aol.com

April 16: LOS ANGELES. Books 201. Marketing, promoting & distributing your book, a seminar by Dan Poynter. 6:30-10:00 pm. Register online and save. Fmi: http://www.LearningAnnex.com, 310-478-6677, OliverW@LearningAnnex.com

April 30: ATLANTA. Books 101: Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter. The full New Book Model program. 6:30 to 10:00 PM. Fmi: theknowledgeshop@aol.com, 678-766-6666, http://www.knowledgeshopatlanta.com/index.cfm

May 1: ATLANTA. Books 201. Marketing, promoting & distributing your book, a seminar by Dan Poynter. 6:30-10:00 pm. Fmi: theknowledgeshop@aol.com, 678-766-6666, http://www.knowledgeshopatlanta.com/index.cfm

May 7: ROCHESTER, NY. Books 101: Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter. The full New Book Model program. 6:30-10:00 pm. $42/$48. Fmi: Rochester Info-Courses, Nicole Mahoney, 585-256-1960 ext 204, info@infocourses.com; http://www.infocourses.com

May 10: SANTA FE, NM. Books 201. Marketing, promoting & distributing your book. New Mexico Book Association. Fmi: Jim Mafchir, (505) 988-7214, WesternEdge@Santa-Fe.net, http://www.nmbook.org/

May 4: PINE MOUNTAIN, CA. (Near the Grapevine). Write from the Heart. Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter. Books 101: The entire New Book Model program. Noon to 4 pm. Fmi: Sarah Edwards, Pine Mountain Institute, eEdwards@frazmtn.com, 661-242-2624.

May 8: ORLANDO, FL. Books 201. Marketing, promoting & distributing your book, a seminar by Dan Poynter. 6:30-10:00 pm. Fmi: jan@KnowledgeShopOrlando.com, 407-671-9505, http://www.knowledgeshoporlando.com/

May 17: KALAMAZOO, MI. Books 201: Books 201: Four hours on book marketing, promoting and distributing. F-r-e-e seminar sponsored by Fidlar Doubleday. You get the seminar, lunch and tour of the printing plant. Fmi: Tom Burkhardt, (800) 248-0888, burk4@comcast.net

May 27: LOS ANGELES. Publishers Marketing Association, First-Timer Event before the Publishing University. Section 3 of The New Book Model: Marketing, Promoting & Distributing. Fmi: Jan Nathan, 310-372-2732, Jan@PMAonline.org; http://www.PMAonline.org

May 28-29: LOS ANGELES. Publishers Marketing Association Publishing University. Dan to serve on five panels, sharing information on a number of subjects. Fmi: Jan Nathan, 310-372-2732, Jan@PMAonline.org; http://www.PMAonline.org

June 3: TAMPA, Florida. Baywinds Learning Centres. Books 101: Writing & Publishing Nonfiction, a seminar by Dan Poynter. Books 101:The full New Book Model program. 6:30-10:00 pm. Fmi: 800-300-6994. info@baywinds.net. http://www.baywinds.net

June 4: TAMPA, Florida. Baywinds Learning Centres. Books 201: Marketing, promoting & distributing your book, a seminar by Dan Poynter. 6:30-10:00 pm. Fmi: 800-300-6994. info@baywinds.net. http://www.baywinds.net

June 5: ALBANY, NY. Books 101: Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter. 6:30-10:00 pm. Fmi: Knowledge Network, David Gill, learn@KnowledgeNetwork.org; 518-438-5669, http://www.KnowledgeNetwork.org

June 10: LOS ANGELES. Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter at the Learning Annex. Books 101: The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677.
http://www.LearningAnnex.com

June 11: SAN FRANCISCO. Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter at the Learning Annex. Books 101: The full New Book Model program. 6:30 to 10:00 PM. Fmi: 415-788-5500.

June 17: LOS ANGELES. Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter at the Learning Annex. Books 101: The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677.
http://www.LearningAnnex.com

June 21: CHEMAINUS, Vancouver Island, BC. Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter. Books 101: The full New Book Model program. Contact Eliza Hemingway for details. maggiedove@shaw.ca

July 12: SAN DIEGO, CA. Books 201, the advanced course on marketing, promoting & distributing your book. San Diego Publishers Alliance. Fmi: Bob Goodman, 858-794-1597, rg@silvercat.com.

July 15: CHICAGO, IL. National Nurses in Business Association. Writing & Publishing Nonfiction, a seminar by Dan Poynter. Books 101: The full New Book Model program. 6:27-10:00 pm. See web site for details and contact Patricia Ann Bemis, RN CEN. bemis@nnba.net, http://www.nnba.net $69.

July 19-20: SANTA BARBARA. Book marketing/promotion/distribution seminar in Santa Barbara with Dan Poynter. For details, contact Para Publishing, PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax: (805) 968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032

August 2: LOS ANGELES. Turning Authors into Media Stars. A targeted seminar on how to get onto radio and TV and what to do when you get there. LAX Airport Marriott. 8 am – 6 pm. All-Star lineup. Dan Poynter is the MC. $199. Fmi: Smarketing-Infinite Possibilities, Ellen Reid, 310-234-0626, Toll Free: 866-406-4352, Cell: 310-210-5169, ellen@smarketing.com. http://www.Smarketing.com

August 12: STAMFORD, CT. National Nurses in Business Association. Writing & Publishing Nonfiction, a seminar by Dan Poynter. Books 101: The full New Book Model program. 6:27-10:00 pm. See web site for details and contact Patricia Ann Bemis, RN CEN. bemis@nnba.net, http://www.nnba.net $69.

August 17-22: CAPE COD Writers Conference. Craigville, Massachusetts. Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter. Books 101: The full New Book Model program. Dan will be at the Conference for the entire 6 days. Fmi Jacqueline Loring, (508) 375-0516.
ccwc@CapeCod.net

August 26:: LOS ANGELES. Writing & Publishing Your Nonfiction Book, a seminar by Dan Poynter at the Learning Annex. Books 101: The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. Register on line and save. http://www.LearningAnnex.com

September 9: HOUSTON, TX. National Nurses in Business Association. Writing & Publishing Nonfiction, a seminar by Dan Poynter. Books 101: The full New Book Model program. 6:27-10:00 pm. See web site for details and contact Patricia Ann Bemis, RN CEN. bemis@nnba.net, http://www.nnba.net $69.

September 19: UNIVERSAL CITY. Magnificent Marketing Symposium, Dottie Walters, Universal City, California. Fmi: Michael MacFarland, Michael@walters-intl.com. http://www.walters-intl.com

September 25-27: VALLEY FORGE, PA. Infinity Book Promotion Conference. Dan Poynter on marketing and promoting books. Fmi: John Harnish, 610-520-2500, jHarnish@BuyBooksOnTheWeb.com,
http://www.infinitypublishing.com

October 7: METAIRIE, LA. National Nurses in Business Association. Writing & Publishing Nonfiction, a seminar by Dan Poynter. Books 101: The full New Book Model program. 6:27-10:00 pm. See web site for details and contact Patricia Ann Bemis, RN CEN. bemis@nnba.net, http://www.nnba.net $69.

October 18-19: SANTA BARBARA. Book marketing/promotion/distribution seminar in Santa Barbara with Dan Poynter. For details, contact Para Publishing, PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax: (805) 968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032

November 6-9. AUCKLAND, NEW ZEALAND. Turning Speeches into Books. A pre-convention seminar on November 6. Books 101: The full New Book Model Program.
Fmi: Ann Andrews. Tel: 649-524-5174, anand@ihug.co.nz

2004

January 8: SPOKANE. Spokane Authors & Self-Publishers. Books 201: Book marketing, promoting and distributing. 8-noon. Fmi Tim Hillebrand, chief@synergetics.org

January 10-11: Book marketing/promotion/distribution seminar in SANTA BARBARA with Dan Poynter. For details, contact Para Publishing, PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax: (805) 968-1379. See http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032

March 5-7: LANGLEY, WA. Whidbey Island Writers Conference. The New Book Model (Books 101): Writing & Publishing Nonfiction books. Fmi: Celeste Mergens, 360-929-4039, mergens@whidbey.com.
http://www.whidbey.com/writers

April 17-18: Book marketing/promotion/distribution seminar in SANTA BARBARA with Dan Poynter. For details, contact Para Publishing, PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax: (805) 968-1379. See http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032

July 10-11: Book marketing/promotion/distribution seminar in SANTA BARBARA with Dan Poynter. For details, contact Para Publishing, PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax: (805) 968-1379. See http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032

October 16-17: Book marketing/promotion/distribution seminar in SANTA BARBARA with Dan Poynter. For details, contact Para Publishing, PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax: (805) 968-1379. See http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032

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ParaHumor

Here is something funny we have found on books, writing, publishing, authors and/or words. If you have a laugh to share, please send it to DanPoynter@ParaPublishing.com

A. COMPUTER ERROR MESSAGES IN ENGRISH. See
http://windows.about.com/gi/dynamic/offsite.htm?site=http%3A%2F%2Fwww.engrish.com%2Fcomputer%2F

B. BEWARE THE C-NILE VIRUS. It seems that there is a new virus out the called c-nile virus that even the most advanced programs from Norton or McAfee cannot take care of, so be warned, it appears to
mostly effect those of us who were born before 1950.

Symptoms of virus:
1. Causes you to send same e-mail twice.
2. Causes you to send blank e-mail.
3. Causes you to send to the wrong person.
4. Causes you to send back to person who sent it to you.
5. Causes you to forget to attach the attachment.
6. Causes you to hit "send" before you've finished your message.

My hobby is writing. I love it. Fortunately I have found a way to turn my avocation into my vocation. —Dan Poynter

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