Publishing Poynters

Book and Information-Marketing News and Ideas from Dan Poynter
March 1, 2002. Copyright Para Publishing. ISSN: 1530-5694
DanPoynter@ParaPublishing.com; http://ParaPub.com; 1-800-ParaPub

For Subscribe/Unsubscribe procedures and Privacy Statement, scroll to end.

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IN THIS ISSUE

1. ParaNews
2. ParaTips
3. ParaResources
4. ParaThoughts
5. ParaFreebies
6. ParaCalendar
7. ParaHumor
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ParaNews

A. TOP-100 UNDISCOVERED WEB SITES. See
http://www.pcmag.com/category/0,,s=25087,00.asp

B. THE BEA BOOK FAIR IS LOOKING UP. For the first time in years, the NYC event will have a lot of celebrity authors-and that means the press will show up.

Going to the BEA in New York and want to visit ground zero? Tickets for the viewing platform are required. See
http://www.southstseaport.com/

C. DISCOUNTED DISPLAY. Florida Publishers Association, Inc. is offering discounted display at the Florida Library Association conference for titles by publishers/authors who subscribe to Publishing Poynters. The FLA show is scheduled for April 9-11 in Daytona Beach, FL. Cost is $45 per title ($10 off the regular $55 display charge). To have an information sheet faxed to you, email your fax number to Betsy Lampe at FPAbooks@aol.com

D. THE NEW BOOK MODEL IS COMING TO
WHIDBEY ISLAND, SANTA FE, SEDALIA, LOS ANGELES AND LINDON, UTAH now through March.
Dan Poynter's legendary PowerPoint slide show book program will be presented at 26 locations across North American January through May. See the ParaCalendar, below. Please alert your book colleagues if a program is coming to their area. They will thank you.
BTW, the Lindon, Utah, event includes the full 4-hour program, lunch and a tour of Alexander's digital printing plant and the price is: FREE.

E. E-commerce to grow 68 percent in 2002 to $1 trillion
http://www.newsbytes.com@a2.tc/?417

F. COLLECTOR SEEKS BOOKMARKS. Please send them to
Prof Luis Miguel M. Latas
Rua Bernardino A. Xavier n 37 1-Esq.
P-2835-071 Baixa da Banheira
PORTUGAL

G. THE YO SAN UNIVERSITY BOOKSTORE, located in Los Angeles, is interested in hosting authors for seminars and book signings on Chinese medicine and alternative healing. Contact Johanna Masse
jmasse@taostar.com)


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ParaTips

A. SAVE TIME TYPING URLS IN INTERNET EXPLORER. If you use the Windows version of Microsoft's Internet Explorer browser, it's not necessary to type the whole domain name
(e.g., http://ParaPublishing.com)
to get to a Web site. Just type the middle part ("ParaPublishing"), hold down the CTRL key and press Enter. Internet Explorer will add the "http://www." and the ".com"
-- Joshua Feinberg, (joshua@smallbiztechtalk.com)

Using I.E. on the Mac, just type the middle part of the URL and press Enter or Return; you don't need an additional key. Using Netscape Navigator on either Windows or Mac, typing only the middle part of the URL gets a search, not a direct link to the site.
--Ken Braly, SpeakerNet News.

B. STOP JUNK FAXES. See
http://www.keytlaw.com/faxes/junkfaxlaw.htm

C. BLOCK BANNER ADS AND POP-UPS. SEE
http://www.AdSubtract.com

PARAPUB.COM: No annoying banner ads, no startling pop-up commercials, no overdone hype. Just good, solid help for writers and publishers.

D. WANT TO TRANSLATE AN INTERNATIONAL WEB SITE INTO ENGLISH? WHAT TO TRANSLATE YOUR WEB SITE INTO ANOTHER LANGUAGE? See
http://babel.altavista.com/translate.dyn?

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ParaResources

A. FIND NEWSPAPERS AND RESEARCH THEIR ARCHIVES. See
=> Newspaper Links: http://www.newspaperlinks.com.
=> U.S. News Archives on the Web: http://www.ibiblio.org/slanews/internet/
=> NewsLibrary (http://newslibrary.com)

B. WHO IS SELLING YOUR BOOKS AND FOR WHAT PRICE? See
http://www.addall.com/

C. SITE NOSTALGIA. The Wayback Machine takes a digital snapshot of almost every Web site home page and stores it. Now you can type any Web site address and see how it looked years ago. See
http://www.archive.org/index.html
Source for this resource: Markus Allen's $10,000 Marketing Tip of the Day. Subscribe FREE at:
http://www.markusallen.org/cgi-bin/tips.subscribe.pl?T=730833&A=9134

D. THE TOP FOOD & COOKING WEB SITES. See
http://www.clienthelpdesk.com/niche_portals/food_portals_websites.html
Also see the lists at
http://parapub.com/maillist.cfm?
And our Document 613 with resources for cookbooks at
http://parapub.com/getpage.cfm?file=resource/promote.html
(and scroll down)


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ParaThoughts

BUILDING YOUR BOOK: Get a binder.

Make up a list of possible titles and subtitles. Then draft your back cover (sales) copy.

Make your manuscript portable by placing it in a binder. And carry it around with you-always.

It is hard to put some time aside to write. But we all encounter unexpected bits of time throughout our day. They may be a few minutes after lunch, waiting in an office for an appointment or riding public transportation. Then you can get out the binder and work on your book.
With the binder under your arm, the project will be constantly active in your mind. As you visit a friend, walk on the beach or see a film, you will be searching for relevant ideas, stories, examples, quotations and sources.

Set up your binder with dividers for each chapter. Put a sketch of your cover on the front and your back-cover sales copy on the back. Insert your front matter pages: the title page, copyright page, table of contents, foreword, about the author, disclaimer, and the rest.

Build the shell of your book and then begin to fill the sections.

"The best time for planning a book is when you are doing the dishes."
--Agatha Christie, English mystery writer.


(Excerpted from Successful Nonfiction by Dan Poynter.
For 108 more inspirational tips, See
/successful_nonfiction

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ParaFreebies

A. PROFESSIONAL SPEAKING SITE RESOURCES from Tom Antion.
http://www.speechsuccess.com/
http://www.speeches.com/index.asp

B. MARKET GUIDES FOR WRITERS. Freelancing4Money.com has two free digests available for writers, researchers and publicists.
http://Freelancing4Money.com

C. IMP: the world's smallest newsletter is a cleaver device used by Bob Westenberg. I is a postcard. For a sample copy of this fascinating promotion vehicle, contact him at rjwesten@sedona.net

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ParaCalendar

A. Dan Poynter is criss-crossing North America to spread
the word on eBooks, dBooks, pBooks, digital printing and The New Book Publishing Model. At some events he provides the entire four-hour writing, publishing, promoting program while at others he gives a shorter presentation. Contact the FMI names for details. And see /getpage.cfm?file=newbook.html

Come to meet Dan and hear his vital book writing-publishing-
promoting message. See the props and get the handout.
If you want Dan to come to your area, contact him at
DanPoynter@ParaPublishing.com.

2002

March 1-3: Writing Your Book. Whidbey Island Writers Conference, WHIDBEY ISLAND, Washington. Fmi: Celeste Mergens, 360-331-6714, Writers@whidbey.com, http://www.whidbey.com/writers

March 6: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com

March 9: New Mexico Book Association. SANTA FE. The full four-hour New Book Model program. Fmi: Jim Mafchir, 505-988-7214, WesternEdge@Santa-Fe.net, http://www.nmbook.org/libro.html

March 10: Missouri Writers Guild. SEDALIA. The full four-hour New Book Model program. Fmi: Marian Fleischman. 660-827-0940, fleisch@murlin.com

March 15-17: Mark Victor Hansen's Mega Book Marketing University. LOS ANGELES. Fmi: Lisa Williams, LisaW@MarkVictorHansen.com. http://www.megabookmarketing.com/

March 30: Alexander's Digital Printing. LINDON, UT. Complete four-hour New Model seminar, lunch and a factory tour. Free. Fmi: Barry Merrell, 801-224-8666, http://www.Alexanders.com

April 6: Kentucky Speakers Association. LOUISVILLE. The full four-hour New Book Model program. Fmi: Conway Stone, 888-899-5353,
Conway@DreamHigh.com. See http://www.kyspeakers.org/

April 11: The New Book Model. Infinity Publishing, VALLEY FORGE, PA. Fmi: John Harnish, 610-348-6182. jHarnish@BuyBooksOnTheWeb.com. See http://www.infinitypublishing.com

April 12-14: Infinity Publishing Retreat. New Book Model-Promotion. VALLEY FORGE, PA. Fmi: John Harnish, 610-348-6182. jHarnish@+BuyBooksOnTheWeb.com

April 20-21: Book marketing/promotion/distribution seminar in SANTA BARBARA with Dan Poynter. For details, contact Para Publishing, PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax: (805) 968-1379. See http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032

April 23: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com

April 27: Sacramento Publishers Association. SACRAMENTO, California. The full four-hour New Book Model program. Fmi: Andrea Patterson, 916-393-0500, SardisPublishers@cwo.com

April 30: Publishing University Warm-up prior to the BEA Book Fair in NEW YORK CITY. Publishing Introduction. Publishers Marketing Association. Fmi: 310-372-2732. See http://www.pma-online.org/events_awards.cfm

May 1, 2: Publishing University prior to the BEA Book Fair in NEW YORK CITY. Publishers Marketing Association. Fmi: 310-372-2732. See http://www.pma-online.org/events_awards.cfm

May 8: Grant District Adult Ed. SACRAMENTO, CA. The full four-hour New Model program. 6:00-10:00 pm. SACRAMENTO, CA. Fmi: Bud Gardner, 916-781-2830, bgardner@calweb.com

May 11: Nebraska Chapter of NSA. OMAHA. Turning Speeches into Books. The full four-hour New Book Model program. Fmi: Mark Hunter, MarkJHunter@email.msn.com

May 14: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com

May 16-19: Magnificent Marketing Symposium. Queen Mary, LONG BEACH, California. Dan to speak on May 17. Fmi: Dottie Walters, Dottie@Walters-Intl.com. See http://www.walters-intl.com/sharinghome.html

May 18: Writing your Book. National Writers Union, Bay Area Local. SAN FRANCISCO. Pat Holt also on the program. Fmi: Margaret Murray. 510-741-0665, writewords@sbcglobal.net.

May 25: Turning Speeches into Books. SW ONTARIO Speakers Association, London. The full four-hour New Book Model program. Fmi: Roy Saunderson, 519-685-0564. Roy Saunderson@RealRecognition.com

June 12: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com

July 9: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com

July 20-21: Book marketing/promotion/distribution seminar in Santa Barbara with Dan Poynter. For details, contact Para Publishing, PO Box 8206-896, SANTA BARBARA, CA 93118-8206. Tel: (805) 968-7277, Fax:
(805) 968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032

August 13: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com

September 10: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com

September 21: NSA-Virginia. NORFOLK. The full four-hour New Book Model program. Fmi: Doris Young, 757-624-9603, dYoung9603@aol.com

September 22: New England Publishers Association. Marshfield, Massachusetts. The full four-hour program. FMI: Shel Horowitz shel@FrugalFun.com

September 28-October 5: Infinity Publishing Cruise. Departing Miami for the WESTERN CARIBBEAN. Fmi: John Harnish, 610-348-6182. jHarnish@BuyBooksOnTheWeb.com. See
http://www.infinitypublishing.com

October 9: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com

October 19-20: Book marketing/promotion/distribution seminar in SANTA BARBARA with Dan Poynter. For details, contact Para Publishing, PO Box 8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax: (805) 968-1379. See http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032

November 19: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com

November 22-24: Cat Writers Association. HOUSTON, Texas. The full four-hour New Book Model program. Fmi: Kim Thornton, kthornton@home.com. http://www.catwriters.org


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ParaHumor

Here is something funny we have found on books, writing, publishing, authors and/or words. If you have a laugh to share, please send it to DanPoynter@ParaPublishing.com

A lawyer is a person who writes a 10,000 word document and calls it
a "brief."

A statistician is someone who is good with numbers but lacks the
personality to be an accountant.

An economist is an expert who will know tomorrow why the things he
predicted yesterday didn't happen today.

A programmer is someone who solves a problem you didn't know you
had in a way you don't understand.

A psychologist is a man who watches everyone else when a beautiful
girl enters the room.

A professor is one who talks in someone else's sleep.

A diplomat is someone who can tell you to go to Hades in such a way
that you will look forward to the trip.

Smile

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Some relevant numbers: SAN 215-8981: Fed ID 95-6532235: Duns 09-141-9358: ISBNs 0-915516 and 1-56860.