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Publishing Poynters
Book and Information-Marketing News and Ideas from Dan Poynter. April 01,
2003. Copyright Para Publishing. ISSN: 1530-5694. Published continually
since 1986. Circ: more than 15,000. F-R-E-E We don't accept advertising.
We don't share your email address. DanPoynter@ParaPublishing.com;
http://ParaPub.com; 800-PARAPUB For the
Small Print, scroll to end.
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IN THIS ISSUE
1. ParaNews
2. ParaTips
3. ParaResources
4. ParaThoughts
5. ParaFreebies
6. ParaCalendar
7. ParaHumor
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ParaNews
A. HERE ARE TOP TEN APRIL FOOL'S WEB JOKES. See
http://www.bayarea.com@e.la/?111b5
And the top 10/100 April Fool's hoaxes of all time
http://www.museumofhoaxes.com@836.as/?1253d
B. LOSE AN HOUR APRIL 6. No fooling. Daylight Savings Time begins. For
more April 1 material, proceed directly to ParaHumor, below.
C. AMAZON TO CHARGE ADVANTAGE VENDORS. On May 1st, Amazon.com Advantage
will begin charging an annual fee, probably $49.95. Beginning with the
March payment, an $8.00 fee will be applied to every payment made by paper
check; Amazon will wait until the amount totals more than $100 before
cutting a check. The fee does not apply to payments made via Electronic
Funds Transfer (EFT).
D. DAN POYNTER WILL BRING HIS BOOKS 101 AND BOOKS 201 PROGRAMS to the
following cities over the next few months. See the ParaCalendar, below,
for details.
Albany
Atlanta
Chemainus, BC
Chicago
Cocoa Beach
Denver
Fresno
Houston
Kalamazoo
Lombard, IL
Los Angeles
Minneapolis
Monterey
New York
Orlando
Pine Mountain, CA
Rochester
San Diego
San Francisco
Santa Barbara
Santa Fe
Santa Monica
Seattle
Singapore
Studio City
Tampa
Universal City
Washington, DC
E. REMAINDERS WANTED. Educational, religious, cooking, instructional,
history, arts and architecture books. C. Pettay, Innovative Solutions,
115 Inverness Approach, Roswell GA 30075, 770-643 2056, cpettay@aol.com,
tpettay@bellsouth.net
F. ALLEN KLEIN IS SEEKING MORE LIGHT-HEARTED STORIES about raising children
for his next book, Humor and Parenting. He is a best-selling author and
award-winning speaker. Send to Allen Klein, “Jollytologist,” humor@allenklein.com
G. GET READY FOR THE BEA BOOK FAIR. Dan Poynter will be the sole speaker
at the Wednesday, April 9 meeting of Book Publicists of Southern California,
at Sportsmen's Lodge, 12833 Ventura Blvd., Studio City. Cocktails at 5:30
pm; dinner at 7. Reservations: $25. Contact Irwin Zucker 323-461-392l;
$28 at door.
H. STORIES WANTED FOR CHICKEN SOUP'S LIFE LESSONS. Send accounts about
what life has taught you and how to live life to its fullest. Stephanie
wants teaching tales that inspire the reader to draw their own conclusions
and insights from the story itself. She is looking for real-life anecdotes
that are instructive, personal wake-up calls that are enlightening. For
complete details, contact Stephanie Marston, samarston@earthlink.net
I. HOW GOOGLE GROWS...AND GROWS...AND GROWS. See
http://www.fastcompany.com/magazine/69/google.html
==> SEND YOUR NEWS ITEMS to DanPoynter@ParaPublishing.com
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If you want your book to sell like a book, it has to look like a book.
—Dan Poynter
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A. MR SELF-PUBLISHING'S NOTEBOOK is a collection of all the materials
from (this) Publishing Poynters newsletter. You will discover 245 pages
of book tips, resources, Freebies and humor. On a CD in MS-Word and PDF
(can be read by both the PC and the Mac), items are easy to find and the
links to Web sites are live. I figured that since I refer to these notes
constantly, other authors and publishers would find them useful too. See
http://parapub.com/getpage.cfm?file=products.html
and scroll down.
Just $19.95 Grab your credit card and contact Para Publishing. Send your
cc numbers and billing address to Info@ParaPublishing.com or call 1-800-PARAPUB
(M-F, 9-5).
B. BOOK PROMOTION WORKSHOPS IN SANTA BARBARA are at Dan Poynter's home-office.
The next workshop will be on July 19-20. For more information on this
$695 event ($495 for the second person from the same company), see
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=29919080
Or call 800-PARAPUB.
C. TO CHANGE YOUR SUBSCRIPTION ADDRESS to this ezine, please go to
http://parapublishing.com/getpage.cfm?file=/news.html.
To recommend this ezine to another writer or publisher, simply forward
the entire newsletter. He or she will thank you.
D. PEER REVIEW. We get our newsletter material from many sources. Occasionally,
we get it wrong--or not quite right. Our readers let us know and then
we correct the master newsletter before it is posted to our Web site.
Thank you for your help. See back issues at
http://parapublishing.com/getpage.cfm?file=/news.html
E. SEE HOW eBOOKS ARE SOLD. The Self-Publishing Manual, Writing Nonfiction
and Successful Nonfiction are available for just $5.95 in electronic download
from CyclopsMedia.com. Now you can have a fully searchable edition of
these bestsellers. http://www.cyclopsmedia.com/v3/catalog_writing.html
The first chapters are F-R-E-E. Visit the site and see how eBooks are
sold.
F. HELP DAN POYNTER TO HELP OTHERS TO MAKE A DIFFERENCE AND MAKE A LIVING
WITH A BOOK. Dan is bringing his book writing-publishing-promoting message
to groups of writers, publishers and professional speakers. Now he wants
to approach other people with a book inside them: consultants, coaches,
mentors, professionals, clergy, and businesspeople. Contact Dan if you
know of a group that would profit from his programs. DanPoynter@ParaPublishing.com
G. THE NEW BOOK MODEL SLIDE SHOW. Now you can get Dan Poynter's complete
New Book Model slide show. Dan is criss-crossing North America to educate
and thrill audiences on ways to use pioneering techniques and innovative
technology to write, produce and promote books. More than 140 powerful
slides on CD in PowerPoint.
NBM-PPT, ISBN 1-56860-081-X, $19.95 See
http://parapub.com/getpage.cfm?file=products.html
and scroll down.
Just $19.95 plus $2 for airmail shipping (plus $1.55 sales tax to addresses
in California.) Grab your credit card and contact Para Publishing. Send
your cc numbers and billing address to Info@ParaPublishing.com or call 1-800-PARAPUB
(M-F, 9-5).
H. DAN POYNTER IS Mr SELF-PUBLISHING and one of his new URLs is
http://MrSelfPublishing.com.
Click on it.
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ParaTips
A. SELLING TO SCHOOLS. I partner with my local school district to sell
my books as a fundraiser. Since it's a public school, the newspaper
jumps on the press releases and writes articles. I get thousands of dollars
worth of free publicity because it's a school doing the actual selling
of my book. The school keeps 40% of list price as its fundraiser.
See this news article: http://www.detnews.com/2003/nnwarren/0303/11/n11-104688.htm
I started writing books after taking a 1/2 day seminar at the University
of Hawaii Manoa during a vacation to Waikiki. The teacher (Nancy
Hanson I believe was her name) praised Dan Poynter non-stop for 4
hours, so I got the Dan Poynter book and started publishing my own books.
It's really been easy for me :)
--Anton Anderssen
B. WORLD OF ENDS. What the Internet Is and How to Stop Mistaking It for
Something Else. See
http://www.worldofends.com/
C. UNDERSTANDING GOOGLE RANKINGS. See
http://duncan.focuseek.com/2003/03/pagerank2.0/
D. THE ECONOMICS OF POD PUBLISHING. See
http://www.anvilpub.com/newpage16.htm
E. THE U.S. NATIONAL SECURITY CENTER HAS DISCOVERED THAT OVER 95 PERCENT
OF SERIOUS SECURITY PROBLEMS can be taken care of by setting security
settings and installing some patches. Get the current list of recommendations
for your operating system at http://www.nsa.gov/snac
.
--Jim Zinger. www.SUCCEED.org
F. Top Ten Windows tips. See
http://www.extremetech.com/article2/0,3973,938600,00.asp
And top ten hardware tips. See
http://www.extremetech.com/article2/0,3973,941554,00.asp
==> SHARE YOUR TIP. Send it to DanPoynter@ParaPublishing.com
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Agents might have time to return calls if they weren’t spending so many
hours doing lunch.
—Dan Poynter
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A. BOOKSTORES ARE A LOUSY PLACE TO SELL BOOKS. Go into a bookstore and
look around. How many people came in to buy a book on skydiving? Now visit
a parachute store. How many are interested in a book on skydiving? There
are many places to sell books besides bookstore. They are easier to reach,
much more lucrative and a lot more fun. To start
Thinking Outside of the Book (trade), See
http://parapub.com/getpage.cfm?file=resource/promote.html
B. WHAT CAN THE PUBLISHERS MARKETING ASSOCIATION DO FOR YOU? See
http://www.pma-online.org/membonly.cfm
http://www.pma-online.org/memben.cfm
C. WANT TO SELL DAN POYNTERS BOOKS AND OTHER PRODUCTS? See
http://parapub.com/getpage.cfm?file=/resale.html
ParaResources
A. LIST OF BOOK DISTRIBUTORS. See
http://www.newageretailer.com/editorial/content/distributors-02.asp#I
B. STYLE GUIDES
The Elements of Style
http://www.bartleby.com/reference/
Spot for Copy Editors
http://www.theslot.com/
C. ACRONYM FINDER
http://www.acronymfinder.com/
D. RESEARCH THE ORGANIZATION OR INDUSTRY YOU ARE WRITING about. http://www.corporateinformation.com/
==> SHARE YOUR RESOURCE. Send it to DanPoynter@ParaPublishing.com
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We don’t charge sales tax here, we just collect it for the state.
—Dan Poynter
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A. BOOK PROMOTION MAILING LISTS. Magazines, newsletters and other places
to send review copies and news releases. See
http://parapub.com/maillist.cfm
B. NEED SOMEONE TO WRITE ADS OR NEWS RELEASES? See the Supplier List
at
http://parapub.com/supplier.cfm?
C. NEED SOMEONE TO DESIGN AN AUDIO OR VIDEO PACKAGE? See the Supplier
List at
http://parapub.com/supplier.cfm?
D. NEED A BAR CODE? See the Supplier List at
http://parapub.com/supplier.cfm?
E. NEED SOMEONE TO DESIGN, TYPESET AND LAYOUT YOUR BOOK? See the Supplier
List at
http://parapub.com/supplier.cfm?
F. NEED A BROCHURE PRINTER? See the Supplier List at
http://parapub.com/supplier.cfm?
G. NEED A CONSULTANT ON BOOK PUBLISHING AND PROMOTING? See the Supplier
List at
http://parapub.com/supplier.cfm?
H. NEED A COVER DESIGNER? See the Supplier List at
http://parapub.com/supplier.cfm?
I. NEED AN EDITOR OR PROOFREADER? See the Supplier List at
http://parapub.com/supplier.cfm?
J. NEED SOMEONE TO TAKE YOUR BOOK TO TRADESHOWS? See the exhibitor services
on the Supplier List at
http://parapub.com/supplier.cfm?
K. NEED A FULFILLMENT SERVICE? See the Supplier List at
http://parapub.com/supplier.cfm?
L. NEED A GHOSTWRITER? See the Supplier List at
http://parapub.com/supplier.cfm?
M. NEED LEGAL HELP? See Lawyers on the Supplier List at
http://parapub.com/supplier.cfm?
And
http://parapub.com/accessreport.cfm?report=113&refpage=business.html&userid=44388803
N. NEED SOMEONE TO EVALUATE YOUR MANUSCRIPT? See the Supplier List at
http://parapub.com/supplier.cfm?
O. NEED SOMEONE TO HELP YOU WITH BOOK MARKETING AND PROMOTION? See the
Supplier List at
http://parapub.com/supplier.cfm?
P. NEED A BOOK PRINTER? See the Supplier List at
http://parapub.com/supplier.cfm?
Q. NEED SOMEONE TO GET YOU ON RADIO AND TV? See the Supplier List at
http://parapub.com/supplier.cfm?
R. NEED RADIO AND TV COACHING? See the Supplier List at
http://parapub.com/supplier.cfm?
S. WANT TO BREAK INTO PROFESSIONAL SPEAKING? SEE
http://parapub.com/supplier.cfm?
T. WANT TO MAKE A VIRTUAL (ONLINE) BOOK TOUR? See the Supplier List at
http://parapub.com/supplier.cfm?
U. WANT TO LEARN ABOUT BOOK PROMOTION AT A WORKSHOP? See the Supplier
List at
http://parapub.com/supplier.cfm?
V. WANT A WEB SITE DESIGNED OR PROMOTED? See the Supplier List at
http://parapub.com/supplier.cfm?
W. WHERE IS DAN POYNTER? Find out when he will be speaking in your area.
See
http://parapub.com/calendar.cfm?
X. WHO IS DAN POYNTER? SEE
http://parapub.com/getpage.cfm?file=/about.html
Y. GET A COMPLETE LIST OF DAN POYNTER'S BOOKS, REPORTS, DISKS, AND TAPES.
See
http://parapub.com/getpage.cfm?file=products.html
Z. WHY PRINT AND MAIL MEDIA (PRESS) KITS? Save time and money, put your
kit on your web site instead. For an example, see:
http://parapub.com/getpage.cfm?file=pressroom/pressroom.html
AA. BOOK PROMOTION WORKSHOPS IN SANTA BARBARA. Come to Dan's home-office
to learn about book marketing with a small class of just 23 eager publishers.
See
http://parapub.com/getpage.cfm?file=resource/edutrain.html
(scroll down)
BB. BOOK FULFILLMENT IS EXPENSIVE AND TIME-CONSUMING. John Huenefeld
says shipping books costs 7% to 14% of sales depending upon whether most
of the books go out in single packages or by the carton. See
http://parapub.com/getpage.cfm?file=resource/fulfill.html
CC. BOOK PRODUCTION. Discover what you need to know on:
--Prepress: book design, typesetting & layout
--Printing and Printers: pBooks.
--Electronic books: eBooks, dBooks & aBooks.
See
http://parapub.com/getpage.cfm?file=resource/produce.html
DD. WANT DAN TO COME TO SPEAK TO YOUR GROUP? See
http://parapub.com/getpage.cfm?file=/speaking/online_form.html
EE. THE NEW BOOK MODEL. There is a faster, easier and cheaper way to
produce a book today. See
http://parapub.com/getpage.cfm?file=newbook.html
Listen to Dan Poynter being interviewed on The New Book Model. Go to
http://parapub.com/getpage.cfm?file=/homepage.html
And scroll down to "On Air".
ParaThoughts
A. DIGITAL PHOTOGRAPHY MAKES IT EASIER TO ALTER IMAGES. See if you can
tell the real from the fake.
http://www.museumofhoaxes.com/tests/hoaxphototest.html
ParaFreebies
A. WHAT IS ON-DEMAND PUBLISHING? F-R-E-E report explores a new trend
that's taking the publishing world by storm by Penny Sansevieri. Request
from
penny@booksbypen.com
B. F-R-E-E DOWNLOADABLE BUSINESS FORMS. This is a treasure trove of forms,
procedures and checklists. See
http://www.officedepot.com/BusinessTools/forms/default.asp
C. READ WHAT THE BOOKSELLERS READ. Sign up for Bookselling This Week,
featuring the latest news affecting booksellers and the bookselling industry.
F-R-E-E. See
http://www.bookweb.org/products/5205.html
D. INCREASE SALES NOW. Learn simple, specific, effective tips that generate
new business, build customer relationships and increase sales. F-R-E-E
EZINE: Sign up to receive "Opening Doors & Closing Sales"
by Wendy Weiss, "The Queen of Cold Calling" and author of "Cold
Calling for Women: Opening Doors & Closing Sales." (And former
attendee of Dan Poynters Book Marketing workshop!) (Your e-mail address
will NOT be sold or shared -- we promise.) Subscribe NOW at http://www.wendyweiss.com
==> SHARE YOUR FREEBIE. Send it to DanPoynter@ParaPublishing.com
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You can’t deduct it if you don’t record it.
—Dan Poynter
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A. FOR LOTS OF F-R-E-E STUFF, see Freebies Magazine
http://www.Freebies.com
B. 20-PAGE HANDOUT FROM DAN'S NEW BOOK MODEL PRESENTATIONS. A $20.00
value. F-R-E-E. See
http://parapub.com/getpage.cfm?file=/speaking/handout_nbm.html
C. LIST YOUR BOOK(S) F-R-E-E ON THE PARA PUBLISHING WEB SITE. See
http://parapub.com/successstories.cfm
D. INFORMATION ON SETTING UP AND RUNNING YOUR PUBLISHING BUSINESS - F-R-E-E.
See
http://parapub.com/getpage.cfm?file=resource/business.html
E. INFORMATION KITS ON SPECIFIC ASPECTS OF BOOKS – F-R-E-E. Each kit
consists of more than eight pages of details, tips and resources. Each
is geared to a level of The New Book Model.
=> Researching and Writing
=> Producing printed books, eBooks & dBooks.
=> Marketing, promoting & distributing.
See
http://parapub.com/getpage.cfm?file=/infokit.html
F. BOOK PROMOTION NEWSLETTER – F-R-E-E. Tell your writing and publishing
friends about this ezine. Just forward the entire newsletter to them.
See
http://parapub.com/getpage.cfm?file=/news.html
G. BOOK WRITING TIPS - F-R-E-E. See
http://parapub.com/getpage.cfm?file=resource/writing.html
H. MORE F-R-E-E STUFF. See
http://www.CoolSavings.com
ParaCalendar
A. WHAT IS ON-DEMAND PUBLISHING? F-R-E-E report explores a new trend
that's taking the publishing world by storm by Penny Sansevieri. Request
from
penny@booksbypen.com
B. F-R-E-E DOWNLOADABLE BUSINESS FORMS. This is a treasure trove of forms,
procedures and checklists. See
http://www.officedepot.com/BusinessTools/forms/default.asp
C. READ WHAT THE BOOKSELLERS READ. Sign up for Bookselling This Week,
featuring the latest news affecting booksellers and the bookselling industry.
F-R-E-E. See
http://www.bookweb.org/products/5205.html
D. INCREASE SALES NOW. Learn simple, specific, effective tips that generate
new business, build customer relationships and increase sales. F-R-E-E
EZINE: Sign up to receive "Opening Doors & Closing Sales"
by Wendy Weiss, "The Queen of Cold Calling" and author of "Cold
Calling for Women: Opening Doors & Closing Sales." (And former
attendee of Dan Poynters Book Marketing workshop!) (Your e-mail address
will NOT be sold or shared -- we promise.) Subscribe NOW at http://www.wendyweiss.com
==> SHARE YOUR FREEBIE. Send it to DanPoynter@ParaPublishing.com
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You can’t deduct it if you don’t record it.
—Dan Poynter
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A. FOR LOTS OF F-R-E-E STUFF, see Freebies Magazine
http://www.Freebies.com
B. 20-PAGE HANDOUT FROM DAN'S NEW BOOK MODEL PRESENTATIONS. A $20.00
value. F-R-E-E. See
http://parapub.com/getpage.cfm?file=/speaking/handout_nbm.html
C. LIST YOUR BOOK(S) F-R-E-E ON THE PARA PUBLISHING WEB SITE. See
http://parapub.com/successstories.cfm
D. INFORMATION ON SETTING UP AND RUNNING YOUR PUBLISHING BUSINESS - F-R-E-E.
See
http://parapub.com/getpage.cfm?file=resource/business.html
E. INFORMATION KITS ON SPECIFIC ASPECTS OF BOOKS – F-R-E-E. Each kit
consists of more than eight pages of details, tips and resources. Each
is geared to a level of The New Book Model.
=> Researching and Writing
=> Producing printed books, eBooks & dBooks.
=> Marketing, promoting & distributing.
See
http://parapub.com/getpage.cfm?file=/infokit.html
F. BOOK PROMOTION NEWSLETTER – F-R-E-E. Tell your writing and publishing
friends about this ezine. Just forward the entire newsletter to them.
See
http://parapub.com/getpage.cfm?file=/news.html
G. BOOK WRITING TIPS - F-R-E-E. See
http://parapub.com/getpage.cfm?file=resource/writing.html
H. MORE F-R-E-E STUFF. See
http://www.CoolSavings.com
ParaHumor
Here is something funny we have found on books, writing, publishing,
authors and/or words. If you have a laugh to share, please send it to
DanPoynter@ParaPublishing.com
A. APRIL PUBLISHING HEADLINES
--Michael Larsen Confesses: Agents are really 85% hope -- and 15% commission.
--PMA moving headquarters from Los Angeles to Bismarck, North Dakota;
Hope is for fewer member visits.
--Tom Antion designs computer program that will read your mind and write
your book automatically.
--Greg Godek proven a fraud; there are only 1000 ways to be romantic.
Exaggeration exposed.
--PMA Newsletter ceases publication; no one in the organization can write.
--Gordon Burgett publishes bestseller. Book contains credit card and Social
Security numbers of all PMA members.
B. A. URBAN LEGENDS EXPOSED. See
http://www.computerworld.com/news/2002/story/0,11280,74994,00.html
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Only two people make money on a book: the printer and the investor.
—Dan Poynter
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THE SMALL PRINT
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PLEASE RECOMMEND THIS NEWSLETTER to anyone you know that is interested
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